Facebook is reportedly paying artists $50,000 to host their 'Live Audio Rooms' feature. Facebook launched Live Audio Rooms fairly recently, seemingly in direct competition to Clubhouse.
There's a few ways that Facebook pay artists, all shady, but now there's a third: paying musicians to host sessions in Live Audio Rooms. The company is paying artists and other celebrities "tens of thousands of dollars" to host these sessions, trumping the payments being offered by Clubhouse to its top creators.
Noah Cyrus, Anitta and DJ Khaled all hosted Live Audio Rooms in September, although this is not necessarily proof that they were paid for doing so. What it does show is Facebook's interest in working with artists to build buzz around its new feature, whether that's on a paid or promotional basis. Via The Verge